Targeted video production for training and recruitment

In our work with disability services company Hireup, we've had the pleasure of working on a range of video production formats to best support their needs; communication and marketing, user updates, report dissemination and 'doco-style' storytelling videos.

Training videos are a staple in the video production world; when done well they can save a company time and money by succinctly wrapping up directives, raising awareness and providing updates to staff; it's something Wedge-Tail Pictures has been doing for years.

Late last year we stretched that concept; what if a video could be produced as a recruitment tool for medium and larger-scale companies? Take developers - IT workers. They're in hot demand in the work from home-driven economy, and finding the right team-member is becoming trickier for companies that need to compete as never before for the best talent.

In this recruitment video, we created an employment tool which the company was able to use to show off why Hireup is such a great place to work. The staff who featured in the recruitment video did not need to be trained in reeling off a script or blurting out the company mantra; it's all natural. With our journalistic background we're adept at working with everyday people to put them in a position of comfort and simply work on choosing the best lines to fit for each project. It's fast, affordable, and effective.

Ethical video production for ethical fund managers Apostle

Wedge-Tail Pictures recently had the pleasure of working alongside Apostle Fund Management on a series of videos produced for the ethical fund management company, based in Sydney.

Scripting, shooting and editing a bespoke first video for the team, we were able to tell the story of what makes Apostle different to its competitors, using archive and fresh drone work to tell that environmentally-positive story; ie not having people's investments go towards things like fossil fuel projects or weapons. It's an ideal that goes into our work of video production at Wedge-Tail, too.

As well as being proud members of One Per Cent For the Planet, we recently took the Clean Creatives Pledge, too; pledging not to work in video production for fossil fuel companies, and prioritising sustainability.

Whether it is clean and ethical video production, licensed drone work, or documentary storytelling, please get in touch with us and see how we can work together in Sydney and surrounds, or right across Australia.

Dharawal language app videos launched

Last year Wedge-Tail had the pleasure with working alongside Sydney's Gujaga Foundation, based at the Aboriginal community of La Perouse on the shores of Kamay/Botany Bay. Gujaga has big plans around the regeneration of Dharawal language (a process underway for a decade or two already), the language spoken south of Sydney Harbour as far down as the Illawarra at the time of European arrival in Australia.

We produced a series of videos detailing specific vocabulary in Dharawal and brought the whole thing together in a short film fronted by Uncle Shayne Williams;

You can see the other shorter vocab videos here.

It was a real pleasure getting out there with filming the dancers in the fading light. The diverse Creamsource micro light helped keep that orange fireside glow on the faces for the C300 mark ii and the Sigma Art lenses (big fan right here - sharp images, fast speeds, blurry backgrounds on demand) worked a treat. Drone work was tightly controlled given the location but the Mavic 2 Pro got a quick run (Inspire 2 drone being a bit bulky for what was needed.)

Check out the video production, and give the language app a try. What's better than being able to converse in the native tongue of the land you're standing on (looking at you, Sydney!)?

Stay tuned for more creative video storytelling this year. We thank the Gujaga Foundation for the trust placed in us for this wonderful project, documenting a beautiful turning point in Sydney's history.